The Icarus Deception: How High Will You Fly? by Seth Godin

Into the Wild

Read The Icarus Deception: How High Will You Fly? Online Free - In Seth Godin’s most inspiring book yet, he challenges readers to find the courage to treat their work as a form of art. Everyone knows that Icarus’s father made him wings and told him not to fly too close to the sun. But he ignored that warning and plunged to his doom. We’ve retold this myth, and many others like it, to generations of kids. All these stories have the same lesson: Play it safe. Obey your parents. Listen to the experts. It was the perfect propaganda for the industrial economy. What boss wouldn’t want employees to believe that obedience and conformity are the keys to success? But there’s another part of the myth that those in power hope you’ll forget. Icarus was also warned not to fly too low, because sea water would ruin the lift in his wings. Flying too low is even more dangerous than flying too high, because it feels deceptively safe.   The safety zone has moved. The propaganda has been exposed, and the old promises have been broken: Conformity no longer leads to comfort. But the good news is that creativity is scarce, and more valuable than ever. So is choosing to do something unpredictable and brave: make art.     Being an artist isn’t a genetic disposition or a specific talent. It’s an attitude we can all adopt. It’s a hunger to seize new ground, make connections, and work without a map. If you do those things you’re an artist, no matter what it says on your business card.  Whether you’re a teacher, engineer, doctor, middle manager, or customer service rep, you can fly higher by bringing your best self to work. You can care about what you’re doing today and how you can improve tomorrow. Godin shows us how it’s possible, and convinces us why it’s essential.

Title : The Icarus Deception: How High Will You Fly?
Author :
Rating :
ISBN : 1591846072
Edition Language : English
Format Type : Hardcover
Number of Pages : 256 pages


J.F. rated it ★★★★★

December 31, 2012

I was part of Seth's Kickstarter so I bought this early, and reading is has totally fired me up to commit to creating and sharing my own art. There were many parts of the book that resonated with me, but in combination with Steven Pressfield's Turning Pro, the message is really to pick yourself,...

Jason rated it ★☆☆☆☆

March 15, 2013

This was my first Seth Godin book and I was very excited to listen to it. But, it was painful torture and I did not enjoy it in the slightest. I found its content and direction to not only be off-putting but potentially dangerous. While I am certainly one who likes to do things differently and am...

Todd rated it ★★★★☆

January 24, 2013

Seth writes books for his tribe. If you are not in the tribe, you might say that Linchpin or Poke The Box covered the same territory and you would be right. If you are in the tribe, you'll gladly pick up this next title (or spend $120 on Kickstarter to get a whole box of books). In this new book,...

Perry rated it ★☆☆☆☆

November 08, 2017

Gimme a B! Gimme an S! Here's a question you must answer before buying this book if your boss hasn't required you to do so! Have you ever read a book by Seth Godin? The man has made a business empire out of turning common maxims and everyday common sense into several lightweight books full of inspir...

Emma Sea rated it ★★★★☆

September 05, 2017

I read this when it was released, and it's still good advice. I just bought a copy to send to my daughter.

Ben rated it ★★★★★

August 25, 2013

I first read the pre-release ebook when Seth made it available over Thanksgiving on timebx. The the physical book arrived and I chewed my way through that too. Then the audiobook was released at the start of the year and I just finished that. Listen to the audiobook... to hear Seth convey his wor...

Ray rated it ★★★★★

January 16, 2013

At first I was irritated by this book. I am accustomed to being Seth's cheerleader in everything he writes. This time, I found myself thinking, numerous times, "that's not true." Then I found myself getting angry because of something he wrote. As I pressed forward in the book, I realized what was h...

Dan rated it ★★★★★

February 05, 2017

just received my copy today & cant put it down. Thanks Seth, for writing it specifically for me. I've also read a number of the reviews, only a couple of which were negative. To those, i say "you've missed the point". If you were looking for something more than was in book, Seth's premise is "G...

Phil rated it ★★★★★

March 03, 2013

"We're not looking for the correct method, we're looking for the incorrect method". This quote from Keith Richards sums up the philosophy of this book. Creators, innovators, artists are all people who don't seek other people's approval to ask "what if?" They know that "this might not work" but the...

Philip rated it ★★☆☆☆

May 30, 2013

Godin’s work points to the need for artists (he paints with a broad brush on this term) to create and work without boundaries. This book points out the oppressive nature of industrialization on creativity. Godin encourages his readers to think less about how to make money and more about how to ma...

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